Any Australian business looking to conduct business in the Philippines will need to take local cultural dynamics into consideration.
Most Philippine companies have a hierarchical management style. This slows down the decision-making process as different levels of the hierarchy need to be passed until the final decision maker is reached.
Suits are recommended for business meetings and for more formal occasions, a dinner jacket and tie are suitable.
During first time meetings it is recommended to address the Filipino person by using their surname and title (for example, ‘Secretary Cruz’ or ‘Director Mendoza’) as a sign of respect. After the initial meeting, titles can generally be disregarded in conversation, but it is preferable to use them in correspondence.
More information on doing business in the Philippines
Why ASEAN and why now?
Why ASEAN and why now? Insights for Australian Business. A joint Austrade-DFAT publication examining Australia’s trade relationship with the Association of Southeast Asian Nations (ASEAN), the opportunities and challenges for Australian business engaging with the region and the future of the Australia-ASEAN trade relationship.
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