News and Opportunities
Demand for overseas high school education in China
28 Feb 2013
Inside the report
This research is based on a targeted survey of key education agencies in China, parent case studies and desktop research, with reference to well-established market reports and other relevant media resources. The key findings of this report reveal the potential for market growth in the school segment and the perspectives of Chinese parents and students pursuing overseas high school education. The report provides insight into:
- current and future demand for overseas high school education in China
- parents’ decision making process and consideration factors
- performance of Australia and other competitors in this market segment
- recommendations from surveyed education agents on potential marketing strategies for promoting Australian schools.
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