Germany’s PTV joins Australian logistics research lab
08 Aug 2013
German-based PTV Group has joined Australia’s Future Logistics Living Lab, strengthening Australia’s capacity for innovative solutions to transport and distribution challenges.
The lab was established in 2011 by National ICT Australia (NICTA), the nation’s main information communications technology research body, in collaboration with Fraunhofer Institute for Experimental Software Engineering and SAP AG. The lab is located at NICTA headquarters in Sydney and has 30 participants.
It is a think tank for experts in industry, government and research who combine their expertise find solutions to rising fuel costs, increased congestion, tighter emissions standards and other challenges to Australia’s logistics systems.
"It is a vote of confidence," Joost Bekker, Business Development Director at PTV Asia Pacific, said of PTV Group’s participation in the lab.
"The lab looks to bring together leading industry participants. PTV Group can bring tangible experience and innovative technology to support the lab in developing new solutions,” Mr Bekker said in a statement.
The lab’s current focus is on delivering next-generation technologies for transportation and warehouse management, supply-chain event management and global trade services.
For example, logistics company Hamburg Sud and Casella Wines have initiated a Living Lab project to investigate container movements to analyse and reduce movements of empty containers with a view to cutting costs and carbon emissions.
The Future Logistics Living Lab features an exhibition, event and work space of 200 square metres. Its futuristic demonstrations showcase technologies created and tested by participants of the lab. It is a member of the European Network of Living Labs, which groups more than 300 labs around the world.
The PTV Group provides software and consulting for traffic, transport logistics and geomarketing, which weaves geographical intelligence into marketing strategies. The group helps plan transport routes, sales structures and other aspects of private and public transport involved in moving people and goods. Based in Germany’s technology region, Karlsruhe, PTV was formed in 1979 and has more than 600 employees around the world.