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New York-based Primary Insight launches global research centre in Australia

9 September 2011

New York-based Primary Insight (PI), a global provider of primary source research services to institutional investors, has recently launched an office in Sydney.

The new office is part of the organisation’s expansion into the Asia-Pacific region, and it now has offices, or “global research centres”, in New York, London, Shanghai and Sydney.

Spending a year devising its go-to market strategy for Australia, the Sydney operation will focus on growing the company’s research, sales and marketing.

Founded in 2005, Primary Insight’s business involves matching industry experts – whether they be business executives, researchers or other stakeholders – to institutional investors and financial services organisations. Primary Insight enacts a strict vetting system, matching the expert who then acts as a consultant to that organisation, providing research and advice that assists in the investment decision-making process.

Primary Insight also develops compliance technology, used primarily by legal and compliance departments in organisations to oversee their company’s interactions with experts.

“We are humbled to be at the service of our growing client base in Sydney, Melbourne and beyond, as Australia has proven to be a welcoming and positive environment in every facet to conduct business,” Co-Founder and Co-CEO Leighton Thomas remarks. “Recognizing a need in the marketplace that was previously untapped, combined with the world’s fastest growing pension (superannuation) pool of dollars, PI is fully committed to being Australia’s top expert network services provider.”

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