Japan: a springboard to East Asia
26 Oct 2011
A recent mission by the Australian Trade Commission (Austrade) highlights the opportunities for Australian companies to partner with Japanese firms to access Vietnam’s burgeoning infrastructure industry.
Over the next decade, Vietnam will require up to US$160 billion worth of new infrastructure. With much of this investment facilitated through Public Private Partnerships (PPP) and Japan’s Official Development Assistance (ODA) program, trilateral engagement is one way Australian companies are gaining entry to this growing market.
Last month, representatives from Allens Arthur Robinson, ANZ Bank, Aurecon, BlueScope Steel, Ernst & Young, Leighton, Squire Sanders, and the University of Queensland: Institute of Continuing & TESOL Education joined Austrade representatives in Vietnam to explore partnership opportunities with Japanese firms in Hanoi and Ho Chi Minh City.
Over four days in September, the delegates to Austrade’s Trilateral Business Partnerships Mission met with Vietnam’s PPP Taskforce and representatives from more than 80 Japanese companies invested in Vietnam's infrastructure projects.
The mission showcased Australia’s world-class services and industrial capability, and laid the foundations for long-term Australian-Japanese business partnerships in Vietnam.
Austrade’s General Manager, East Asian Growth Markets, Elizabeth Masamune said the mission highlights the importance of Japan’s global network for Australian companies looking to grow throughout Asia.
“The joint collaboration of our respective teams ensures that Australia’s leading companies have a chance to form mutually beneficial partnerships given respective skill sets in emerging Asian markets.”
At its conclusion, the mission established a database of Japanese companies pursuing opportunities in Vietnam and East Asia. Through its offices in both Vietnam and Japan, Austrade will continue to foster business collaboration between Australian companies and those Japanese firms investing in Asia’s growth markets.
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