About Utsav Australia

Utsav Australia (Celebrate Australia) is an Australian Government initiative to accelerate Australia’s commercial engagement with India. To help tap the enormous potential flowing from India’s growth opportunities the Australian Government has launched 'Utsav Australia'(Celebrate Australia) – a major promotional program.
 
It is a first-of-its-kind sustained marketing and promotions program to raise awareness of Australian business and industry amongst the Indian business community. Utsav Australia will create awareness on Australia’s capabilities and showcase Australian expertise across a wide range of sectors to further strengthen Australian exports to India.
 
Managed by The Australian Trade Commission, the Utsav Australia program features events, collaterals, promotional activities, awareness seminars and outreach programs across India, including tier 2 cities; extensive media outreach program; participation in Indian exhibitions and events; website for Indian businesses, etc.

Utsav Australia events

For more information on the Utsav Australia series of activities and events, please contact utsavaustralia@austrade.gov.au.

Business offers for the Indian market

As part of The Utsav Australia campaign, Austrade India has a website targeted at Indian businesses. The website www.utsavaustralia.in is an important element of Austrade’s work in showcasing Australian export capability, promoting Australian exporters in India and generating export sales / partnership leads from India.

Free listings for Austrade’s clients

As a value addition, we are offering Austrade’s clients the option to use the website to promote their products/services and their organisation in India. This offer will be available free for all clients of Austrade India. List your interest and offerings for the Indian market on the website to:

• Export Australian products, technology, expertise, services. 
• Locate Indian companies as your agent, distributors or importers in India, Indian franchisees.
• Locate Indian partners for joint ventures, collaborations, technology transfer and investments in India.
• Locate Indian institutions that are seeking Australian accreditation, partnership opportunities in education, training, tourism, hospitality, business services, etc (student recruitment offers will not be posted as the website addresses only an business audience).

For further information, please email utsavaustralia@austrade.gov.au