National Sustainability Framework for the Visitor Economy

This framework sets out a common understanding and vision for sustainable tourism in Australia.

Main content

Date published 24 November 2023

Governments are working with industry to make the Australian visitor economy more sustainable and ensure its future success.

The Australian Government, and state and territory governments have endorsed the National Sustainability Framework for the Visitor Economy.

Key points

Sustainable tourism preserves Australia’s natural and cultural assets, and respects local communities. It is central to the visitor economy’s future success.

This is recognised in Australia’s long-term visitor economy strategy, THRIVE 2030.

The National Sustainability Framework for the Visitor Economy outlines 4 pillars of sustainable tourism:

  1. taking a managed approach to sustainability
  2. implementing environmental and climate action
  3. respecting culture
  4. creating positive social impact.

The framework:

  • puts these pillars in an Australian context
  • sets out priorities for action across the 4 pillars.

The framework’s ambition is that, in the future, ‘Australia is a world leader in sustainable tourism, delivered by thriving businesses that protect the environment, respect and nurture cultures, and empower local communities.’

Contact us

For more information about the National Sustainability Framework for the Visitor Economy, email VisitorEconomy@austrade.gov.au.