Recovery for Regional Tourism
On 27 September 2020, the Australian Government announced a $50 million Recovery for Regional Tourism Fund to support nine tourism regions which are heavily reliant on international tourism. This initiative is part of the $1 billion COVID-19 Relief and Recovery Fund to support regions, communities and industry sectors disproportionately affected by the economic impacts of COVID-19.
The Recovery of Regional Tourism program will help businesses and regions heavily reliant on international tourism to retain and create jobs by driving visitation, spurring demand and improving product diversity to attract visitors. This will help regions achieve greater leverage from the domestic tourism market and to ensure there is a vibrant, internationally focused tourism industry still in place when international visitors return.
Eligible regions and allocation of funding
Under the Recovery for Regional Tourism measure, nine tourism regions are eligible across Australia. Funding allocated for each region is based on the economic gross value added by international visitors and tourism employment within the region.
The program will invest up to $50 million, with opportunities for matched funding, potentially boosting the total value of the program to $100 million. Funding for this program will be available for two years, commencing in 2020-21.
The eligible regions and the Australian Government funding allocated are:
|Australia’s South West (Western Australia)
|Gold Coast (Queensland)
|Kangaroo Island (South Australia)
|Lasseter and Alice Springs (Northern Territory)
|North Coast (New South Wales)
|Phillip Island region (Victoria)
|State of Tasmania
|Tropical North Queensland (Queensland)
|Whitsundays and Mackay region(Queensland)
Each eligible region will be required to make a submission for projects that align with key criteria, including:
- Creates and retains jobs directly and indirectly related to tourism in the region
- Drives interstate tourism, recognising that interstate tourism is only possible when borders are open..
- Meets identified regional needs and addresses gaps in existing assistance, delivered by any level of government
- Can deliver impact quickly, to aid rapid economic recovery in the region
- Encourages product and market diversification and adaptation
Further details on the Recovery for Regional Tourism eligibility and application process will be provided in the program guidelines.
Austrade will commence consultations with eligible regions in October 2020. For more information on the Recovery for Regional Tourism initiative, please contact Austrade: RegionalTourismRecovery@austrade.gov.au