Ministerial business mission enhances ties with Germany
18 Aug 2015
A Ministerial-led trade and investment delegation has showcased Australian capabilities and strengthened business ties across multiple industries with Germany.
Led by Minister for Finance, Senator Mathias Cormann, the 7-10 July mission included 33 delegates from leading Australian companies and institutions across the advanced materials, skills and medical technology sectors.
The mission also provided a platform to highlight opportunities in advanced manufacturing global value chains with leading companies across Germany.
Working in collaboration with the Department of Foreign Affairs and Trade, the Department of Finance and the German-Australian Chamber of Industry and Commerce, Austrade developed a comprehensive delegate programme for each of the sectors.
Minister Cormann in his speech to the Konrad Adenauer Foundation highlighted how the Australia – Germany partnership can grow and why Australia is an ideal partner for Germany.
To further partnership opportunities, delegates across each of the programmes attended high-level meetings and workshops in Germany.
‘Medical technology delegates met with Siemens Healthcare and Bayer and attended a workshop “Tapping into the Supply Chain of the German Health System” to gain insight into market access, the German health/hospital system, reimbursement of innovative pharmaceuticals and medical devices as well as benefit assessment,’ said David Campbell, Austrade Senior Trade and Investment Commissioner Western Europe.
‘Additional insights about one of Germany’s most successful medical technology clusters, Medical Valley EMN Cluster, and the role of Siemens as the flagship company within this group was also discussed,’ said Campbell.
Delegates in the advanced materials programme met with companies including Volkswagen and Airbus. The focus for this programme was on two major themes: access to global supply chains and opportunities; and bilateral R&D projects aimed at jointly commercialising innovative technologies.
The Austrade-organised forum, “From Invention to Innovation: Australian - German Partnerships” helped to further showcase existing partnerships between German and Australian universities and German industry.
Professor Brian Schmidt, Nobel Laureate and member of the Australia-Germany Advisory Group, was the keynote speaker for the forum. The forum is a joint initiative of the Prime Minister Tony Abbott and German Chancellor Angela Merkel developed at last year’s Brisbane G20 conference to examine ways to build even closer ties between Australia and Germany.
For further information about business opportunities in Germany contact Frankfurt-based Stefan Augustin, Austrade Country Manager for Germany.