ASEAN — Report on student pathways and implications for promotional strategy
07 Jun 2018
Many ASEAN students who choose Australia as their study destination for VET
or higher education have visited before as a tourist, a working holiday
maker or even as a student in another sector.
This report analyses the most popular pathways for ASEAN students to assist
international education providers with promotional strategy and business
development. Market-by-market insights follow from page two.
Key finding include:
-
A significant number of future higher education and VET students from
ASEAN are already in the Australian education system
- Where possible, partnerships should be formed between institutions to
cross promote courses to existing onshore students
- Student pathways in ASEAN are not homogenous. Note the trends by market
and sector, to increase the likelihood of recruitment success
- Tourists and working holiday makers can also be targeted as potential
future students.
Click here to download the report (PDF, 488KB) 