Step 3: Analyse opportunity feasibility


  1. Identify and agree on consortium members based on initial opportunity analysis
  2. Calculate the cost of responding to the opportunity including resources and expenses
  3. Review commercial viability and size of the proposed opportunity with independent verification if needed. Analyse timing, customer need, ability to compete, pricing requirements, qualification outcome requirements, possible margins and likely return on investment
  4. Agree broad responsibilities of the consortium including scope of each member, contribution of each member in terms of people (operating model), resources (business model) and financial investment
  5. Identify lead person/organisation for the proposed consortium pursuit
  6. Commence liaison with customer, government or overseas partner as applicable in market of interest. Undertake visits where required to fully understand customer, market dynamics and required delivery models
  7. Commence more formal due diligence into partners and customer (e.g. reference checks, financial viability, and operational capability
  8. If feasibility results are positive and due diligence on potential partners raises no red flags then proceed to next step of responding to the opportunity


“Quantitative analysis of the opportunity and due diligence on both partners and the customer is key to making an informed decision about progressing with an opportunity.” – Edtech player



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