Market profile
With a population of approximately 10 million and gross domestic product
per capita of US$17,296 (2019), Hungary is an important market in Central
Europe. GDP growth has been strong and unemployment rate has been
declining.
The Hungarian economy is closely linked to the major economies in Europe,
especially Germany with approximately 75% of its exports going to European
Union countries. Key industries of focus are Logistics, Food, Life Science,
Medical Technology, Renewable Energy, BSC, ICT, Electronics and Automotive.
Australian exports to Hungary are predominantly medicaments, electrical
machinery, electronic and telecom parts.
The Austrade office in Poland is also responsible for Hungary.