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The Japanese e-commerce market is the third largest globally behind the US and China with over 82 million online shoppers in 2017. According to Euromonitor, the Japanese business-to-consumer market’s worth was approximately A$102.5 billion in 2017 and is forecast to grow at 8.6 per cent annually until 2022. This growth has the potential to create long-term expansion opportunities for Australian exporters.
The guide includes information on the Japanese e-commerce ecosystem, regulations, business models, and areas of opportunity for Australian businesses.
Japan’s sophisticated online consumers and well-developed e-commerce infrastructure and logistics networks make it an ideal market for Australian looking to expand into Japan via online channels.
If you would like to download a copy of the guide, please fill out the form below. This publication is intended for use by Australian businesses and a valid ABN is required to download the guide.
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Increased trade creates more Australian jobs and delivers more opportunities for Australian businesses. Find out about how you can take advantage of free trade agreements.
The Export Market Development Grants scheme can reimburse up to 50% of eligible export promotion expenses above $5,000.
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