Market profile

Greece is quite conservative, and visitors should avoid being ostentatious in their dress or behaviour.

Conservatism includes strong religious ties and beliefs, especially in rural and other traditional areas, and visitors should never comment on religious matters, or identify themselves as atheist, when dealing with traditional people. That said, most business people in Athens and the other major cities are very modern, and this is much less of an issue in such situations.

Discussion of politics is best avoided, especially over sensitive issues such as relations with Turkey, the Cyprus issue, or the politics of the former-Yugoslavia. This is especially true in a business context, as in social situations Greeks may often raise such issues.

Greeks tend to respect the elderly and experienced – young business people may experience small problems in being treated with the same seriousness as older people, and respect should always be given to the elderly and people in senior positions.

More information on doing business in Greece


  • Merchandise exports A$31 million
  • Services exports A$94 million
  • Capital Athens
  • Official language Greek
  • Area 128,900 sq km
  • Population 10.7 million

Information provided by DFAT

Country brief

A comprehensive overview of political, economic and bilateral and regional trade agreements.

» read more at DFAT

Trade and economic fact sheet

Containing general information, recent economic indicators, Australia’s trade and investment relationship with Greece and their global merchandise trade relationship that is updated twice a year.

» read more at DFAT


The Department of Foreign Affairs and Trade’s Smartraveller site provides advice for business travellers and tourists going to Greece. This is regularly updated and should be checked before planning travel.

» read more at DFAT

Become an Austrade member

Here are some benefits of being a member:

  • Create email alerts
  • Quick event registration
  • Set country and industry preferences

Join Austrade Today

Export grants

Need help with preparing and lodging your application? We can provide independent consultants to assist.

EMDG applications can be lodged by approved consultants.

Find out more

Free Trade Agreements

Increased trade creates more Australian jobs and delivers more opportunities for Australian businesses. Find out about how you can take advantage of free trade agreements.

Find out more

How Austrade can help

Austrade provides information, advice and range of trade services to assist Australian businesses reduce the time, cost and risk associated with exporting.

Help from Austrade