Market profile
The Japanese market is characterised by consumers with high levels of disposable income and companies with a strong global orientation and willingness to invest in sustainable, long-term products and services.
More information on doing business in Japan
E-Commerce in Japan: A guide for Australian Business
E-Commerce in Japan: A Guide for Australian Business offers practical advice, facts and insights on how Japan’s e-commerce marketplaces work and how to access them.
View the e-commerce Guide