Scottish brewer crafts expansion in Australia

06 Sep 2017

BrewDog, an independent Scottish brewing company, has announced plans to build its first brewery in Australia.

It has breweries in Scotland and the US and is currently exploring possible Australian locations for its new brewery, with initial searches focused on Brisbane and Newcastle.

BrewDog claims to be one of the United Kingdom’s fastest-growing food and drinks companies, having been named in the Sunday Times “Fast Track 100” for five consecutive years.

‘Our Australian Equity Punk community has been crying out for BrewDog to set up shop closer to home, so we are excited to finally be making that happen,’ says Zarah Prior, Top Dog at BrewDog Australia.

‘We’ve thrived on the loyalty that our shareholders and peers have shown over the past 10 years, and we can’t wait to deliver brewery-fresh beers to our Equity Punks and BrewDog fans in Australia.’

Australian Brews News says US-based TSG Consumer Partners acquired approximately 23 per cent of BrewDog in a £213 million transaction, valuing the brewery at approximately £1 billion. About £100 million of the acquision price will fund BrewDog’s global expansion.

The craft beer company, which has raised £40 million in crowdfunding equity from 55,000 “Equity Punk” shareholders since the company’s founding in 2007, now values those shares at 2,765 per cent of their original value, according to Australian Brews News.

Euromonitor International’s Beer in Australia report (June 2017) found that craft beers continue to grow in popularity in Australia as consumers become more knowledgeable about provenance and production, and their palettes change from greater exposure to international beers and ciders.