Qatar Airways acquires Sheraton Melbourne Hotel

09 Mar 2018

Qatar Airways’ hospitality division, Dhiafatina Hotels, has acquired the five-star Sheraton Melbourne Hotel located in the central business district.

‘Major Australian capital city hotel investment opportunities continue to attract the attention of astute global investors,’ says Mark Durran, brokering agent of the Sheraton Melbourne Hotel, in an interview with The Hotel Conversation.

‘The acquisition of the Sheraton Melbourne Hotel complements Qatar Airways’ global strategy for growth, and further strengthens our offering for passengers travelling on board our daily flights to Melbourne,’ adds His Excellency Akbar Al Baker, Qatar Airways Group Chief Executive. ‘Melbourne is an incredibly important destination on the Qatar Airways network, so much so that last year we began flying our state-of-the-art Airbus A380 aircraft to Melbourne.’

Emma McDonald, Austrade’s Senior Investment Specialist for Tourism and Regional Investment, says the attraction of a significant new investor from the Middle East to Australia’s hotel market reflects the strong trading performance of quality hotel assets in Melbourne.

‘Qatar Airways’ extension of its stake in Australia’s tourism industry beyond direct flights is a very welcome development,’ says McDonald. ‘It demonstrates confidence in the growth of Australia’s record international and domestic visitor numbers.’

Australia experienced record inbound tourism expenditure in 2016–17, driven by strong growth from China, Japan, India, Malaysia, Hong Kong SAR and other Asian countries. The outlook to 2026–27 remains robust, with overseas visitor real spending expected to rise by 6.7 per cent a year to reach A$76 billion. See the 2018 Why Australia Benchmark Report for more information.