Trailblazing ride-sharing app builds physical presence in Sydney

12 Feb 2019

New York-based ride-sharing innovator, Via Transportation (Via), is opening its first Australian office in Sydney. The company is building a local workforce to grow its footprint in Australia.

Via is already involved in multiple on-demand transportation trials around New South Wales. These include an automated vehicles scheme in Coffs Harbour, as well as ride-sharing services in Macquarie Park and the Northern Beaches in Sydney and Newcastle.

Describing Australia’s transportation policies as ‘progressive’, Via’s chief revenue officer, Dillon Twombly, says Via’s services could be used to replace bus services on infrequently used fixed routes.

The Via service – accessed via a mobile app – matches anticipated journeys from multiple customers and then dynamically routes a suitable vehicle. The company’s goal is to reduce single-occupancy car travel and increase the efficiency of public transport services.

‘Via’s powerful technology is redefining mobility across the globe, seamlessly integrating with public transit infrastructure to provide on-demand, dynamic, transportation solutions,’ says Via Co-founder, Daniel Rambot.

The New South Wales Government has been trialling on-demand public transport services in 13 locations across Sydney and surrounding regions. The trial’s program is just one of a number of technology-driven initiatives under the state government’s Future Transport Strategy.

In January 2018, Newcastle became the first city in Australia to introduce on-demand shared rides, when Via partnered with Keolis Downer. The ride-sharing technology delivers a more personalised service to people within their local communities.

Via was founded in New York in 2001 by Israeli entrepreneurs, Daniel Ramot and Oren Shoval. Today it provides transport services in 50 cities in 15 countries, including London, Berlin and Amsterdam.

Find out more about Australia’s capabilities and opportunities in Future Transport and Mobility or contact Austrade for more information.