The Japanese e-commerce market is the third largest globally behind US and China with over 104.7 million internet users. According to e-Marketer, the Japanese 2020 retail e-commerce sales will reach US$130.6 billion with 5.8% growth from 2019. This growth has the potential to create long-term expansion opportunities for Australian exporters.
In this webinar, we have invited Mike from Rakuten, one of the leading online marketplaces in Japan and Erika and Naofumi from Facebook Group Japan office to share with us:
- Overview of Japanese e-commerce opportunities
- How to sell online through a marketplace in Japan
- How to use social media to promote your product in Japan
Opportunities and challenges when selling online in Japan.