Events

Booking Information

Venue

Virtual event


accessible from your workstation

Date

28 Jun 2022

AEST

Time

11:00 AM - 2:00 PM

Industry

Food & Beverage

Singapore e-Commerce Market Entry Masterclass

About event:

Digital retail in Singapore grew 16% year-on-year and the region is on track to see almost AUD 6.4 billion online sales by the end of 2022. This provides a great opportunity for Australian exporters to explore the region. 

As part of Austrade’s Agribusiness Expansion Initiative, Austrade is partnering with Singapore eCommerce and social media consultant, Kinofy, to provide a masterclass tailored for packaged food and non-alcoholic drinks exporters to understand successful business models for entering Singapore through e-commerce channels and how to build a brand locally. 

This 3-hour masterclass is designed for exporters who have existing plans to export to Singapore and are looking to set up an online strategy locally.

Topics covering: 
Overview of Singapore e-commerce opportunities 
Regulatory requirements to enter Singapore through online and offline channels (F&B focused) 
How to build your brand using e-commerce channels 
Case study – how Kinofy has built the brand Kinohimitsu from zero to hero 
How to execute online strategy

Who should attend:

This 3-hour masterclass is designed for exporters who have existing plans to export to Singapore and are looking to set up an online strategy locally.

Speakers:
  • Lawrence Lim - Chief Growth Officer, Kinofy Pte Ltd
Please note:

Austrade is recording this webinar session and may make the recorded version of the webinar (including all audio and visual elements) accessible to internal Austrade staff and the general public via the Austrade website and other communication means. For further information refer to the Privacy Policy.

Industry sector:

Packaged food and non-alcoholic drinks, Health supplement products

Registration:

Register online

For more information please contact:

Irene Tay,
Business Development Director
Irene.tay@austrade.gov.au