Privacy Impact Assessment register

The Privacy (Australian Government Agencies—Governance) APP Code 2017 (Cth) (the APP Code) requires agencies, including Austrade, to conduct a Privacy Impact Assessment (PIA) for projects with a high privacy risk.

A project may have a high privacy risk if it involves any new or changed ways of handling personal information that are likely to have a significant impact on the privacy of individuals.

A Privacy Impact Assessment (PIA) is a systematic assessment of a project that identifies the impact it might have on the privacy of individuals, and sets out recommendations for managing, minimising, or eliminating that impact.

From 1 July 2018, Austrade is required by the APP Code to maintain a register of the Privacy Impact Assessments it conducts.

Any enquiries should be directed to Austrade’s Privacy Officer at

Title of project Short description of project Date the PIA was signed Branch responsible

Azure machine learning

Automation of application processing

30 Jan 2019


Beyond 2020 Tourism Strategy Public Consultation

Receiving and publishing public submissions during consultation process

29 Mar 2019

Tourism and International Education Strategy

Implementation of data analytics on Austrade websites

Use of Hotjar analytics tool

3 Apr 2019

Client Services – Platforms

Microsoft Office 365 implementation

Transition to the Office 365 suite of applications, including Teams, Planner and cloud based Office applications.

14 May 2019, with continuing amendments as usage evolves

Digital, Information and Technology Services

LATAM social media competition

Digital campaign promoting education in Latin America via competition on Instagram/Facebook

16 August 2019

International education polling solution

Use of online questioning, polling, idea generation and response analytics platform

11 September 2019

Client Experience

Use of pixel tags on website

Setting of social media pixels / clear GIFs on

13 September 2019

Marketing and Communications

LinkedIn Learning

ELearning solution: transition from to LinkedIn Learning

20 September 2019

People / Capability

Validately testing platform

User interaction research platform for Global Business Support Finder

14 October 2019

Reach / Global Business Support Finder

Whispir messaging service

Proof of concept for use of Whispir messaging service at offshore locations

30 October 2019

Digital, Information and Technology Services


Online digital collaboration tool

6 November 2019

Client Digital Services

Scaled Advisory – call centre sharing

Sharing of call centre services for export related queries

18 December 2019

Digital, Information and Technology Services

EMDG e-lodgement form changes

Redesign of e-lodgement form and switch to MyGovID authentication

3 January 2020

Export Market Development Grants (EMDG)

Gifts register

New public facing gifts and benefits register

28 January 2020


CareerCEO/Cahoot! platform

Cahoot! e-learning platform and program delivery by CareerCEO

30 January 2020



Video interviewing and assessment platform

12 February 2020

People Operations