How to apply

Prepare the documents listed below before you apply for an EMDG grant. The checklist below and the 2021-22 EMDG Guidelines will assist you in applying.

EMDG program application form

To apply for EMDG for export promotional activities from 1 July 2021, click on the link below and follow the prompts. Please read the information on this page to assist you in applying.

EMDG Online Portal

Prepare to apply

When applying you will need to provide:

  1. Evidence to show you are eligible for an EMDG grant, including that you are Australian (note: you must have an ABN)
  2. Evidence to show your product is eligible, including that it is of substantially Australian origin
  3. Your plan to market
  4. Your 2020–21 balance sheet and profit and loss statement to prove your turnover is less than $20 million.

Plan to market

You will need to include a plan to market with your application (but representative bodies only seeking funding to provide training are exempt from this requirement). Your plan to market could be:

  • a one-page statement
  • a strategic roadmap for marketing
  • any other internal planning document.

It should explain:

  • why you are undertaking the proposed marketing
  • what business goals you are seeking to achieve through your marketing
  • how you will measure success
  • your overall budget for each financial year
  • what customers or demographic your marketing is targeting and where they are located
  • what marketing activities you will undertake – this can be as detailed or as strategic as you like.

You may choose to use the plan to market template below but are not required to do so.

Checklist for your application

To apply you must:

  • check the latest updates here
  • have a myGovID
  • complete the online grant application form via the Apply for EMDG link below from 9 am AEST 16 August 2021
  • provide all the information requested
  • address and meet all eligibility criteria – see Eligibility sections 4, 5 and 6 in the 2021-22 EMDG Guidelines
  • include all necessary attachments – see How to apply, section 7 in the  2021-22 EMDG Guidelines
  • submit your online application by the closing date: 5 pm AEDT on 30 November 2021.

Please also refer to the following documents when preparing your application:

For all applicants

For certain applicants

If you are found eligible for a grant you will be offered a grant agreement. Examples of these agreements are here:


A MyGovID is the Australian Government’s digital identity, a way to prove who you are online.

Link your MyGovID to your business

Once the app is set up, you need to link your MyGovID to your business using the authorisation service called Relationship Authorisation Manager (RAM).

To get started, the principal authority (business owner) needs to do the following:

  1. Download the MyGovID app from the App Store or Google Play and use your Australian identity documents to enrol.
  2. Log in to RAMusing your MyGovID and link your business. Before you link your business, check your details on the Australian Business Register are up to date so RAM can use the correct information.
  3. (optional): Authorise your employees and others in RAM to act on behalf of your business online. They will receive an email to accept the authorisation request using their MyGovID.

Set up your MyGovID and link it to your business using RAM today – it’s simple, secure and flexible. For more information visit:


This grant opportunity opens on 9 am AEST, 16 August 2021 and closes at 5 pm AEDT on 30 November 2021, for eligible expenses incurred for promotional activities from 1 July 2021.

Austrade cannot accept incomplete or late applications.

How we assess eligibility

We understand some SME exporters have complex business models and have had to adapt to the changed trading environment. The following examples may help you understand if you are eligible to apply:

Webinar information

The following video transcripts were recorded during a recent webinar for potential applicants:

Further information on management of the EMDG program can be found here:

Latest updates

Please see EMDG news for our latest updates.