Sustainability is essential to the future success of every tourism business. Being sustainable can benefit businesses in the visitor economy by:
The Sustainable Tourism Toolkit has clear and simple advice to help tourism businesses become more sustainable. Nationally agreed, it is applicable for small to medium-sized tourism businesses across Australia.
Tourism data shows that 74% of travellers are looking for more sustainable options (Source: Booking.com, Booking.com Sustainable Travel Report 2023). The Sustainable Tourism Toolkit helps small to medium-sized tourism businesses respond to this consumer demand.
The Toolkit is an easy-to-read guide about:
The Toolkit was produced by:
The Australian Government, and state and territory governments participated through an Australian Standing Committee on Tourism (ASCOT) working group. Austrade leads ASCOT.
A simplified online version of the Sustainable Tourism Toolkit has also been produced in partnership with business.gov.au.
For more information about the National Sustainability Framework for the Visitor Economy, email visitoreconomy@austrade.gov.au.