Urban Screen Productions (UTV)
Smart Cities Case Study: November 2017
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Urban Screen Productions delivers citizen-centric cities of the future through digital placemaking
Urban Screen Productions (UTV) installs and integrates technology to support, enhance and accelerate community connections within a physical site, a practice known as digital placemaking.
UTV also provides research, strategy development and policy, and process consultancy services for civic and cultural clients.
UTV uses a cultural screen to engage audiences in a shared community setting, enabling state and local governments, in addition to arts, cultural and academic institutions to deliver programming and events and increase cross-cultural awareness.
One of UTV’s largest digital placemaking projects was providing a multimedia and audience engagement strategy at Federation Square in Melbourne, Australia’s most liveable city. The project was a global example of activation and community engagement and attracted international interest.
UTV works in Australia and internationally to help civic and cultural clients to achieve successful digital placemaking outcomes.
UTV is working on projects such as ‘Citizen City’ with the EU Commission’s European Innovation Partnership, and the Media Architecture Biennale in Beijing with the China Central Academy of Fine Art. It has also completed a technology installation for the Australia Pavilion at the Venice Biennale with the Australia Council for the Arts.
In 2017, UTV launched the Digital Placemaking Institute in conjunction with Project for Public Spaces in New York – the world’s leading non-profit consultancy and centre of best practice in placemaking. The Digital Placemaking Institute aims to provide a central resource for researchers to advance the practice.
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