Trade Diversification Network

About the TDN

More exporters into more markets

To deliver the Accessing New Markets Initiative (ANMI), a new Trade Diversification Network (TDN) has been set up. The network consists of 40 national peak industry bodies – representing Australian exporters.

In collaboration with Austrade, the TDN builds on and leverages the capabilities of national peak industry bodies, working hand in hand with government for a unified national effort.

Trade diversification

Trade diversification will help more exporters enter more markets, and strengthen Australia’s long-term economic resilience. With Austrade, the TDN will design and jointly deliver activities that support Australian businesses. The goal is to help exporters succeed internationally by:

• diversifying and growing into new export markets
• capitalising on growth in existing markets.

Flexible, targeted support

The TDN's adaptive delivery model enables the program to readily respond to market conditions and shifting trade flow. This ensures support for Australian exporters is flexible and targeted.

By strengthening relationships with industry and government, the program will deliver enduring outcomes, by identifying strategies that best support exporters in the long term.

The TDN was publicly announced by the Minister for Trade and Tourism on 13 January 2026.

Members and sectors

TDN members were selected through a competitive, streamlined application process outlined in the Guidelines.

By sector and peak body

Guidelines

The TDN guidelines clearly outline eligibility and minimum conditions of participation, evaluation criteria, and the application selection process.

Download the TDN Guidelines (PDF 185Kb | DOCX 123Kb)

Prioritisation Framework

The Prioritisation Framework (the Framework) is used to guide which activities Austrade funds and supports, based on an assessment of the impact of the activities and value-for-money.

There are 5 criteria in the Framework:

1. Size and economic importance of the sector

Larger sectors would receive relatively more funding than smaller sectors, all other things being equal.

2. Extent of impact from global trade change

Sectors that have been more significantly affected by higher tariffs or other trade restrictions would receive relatively more funding, all other things being equal.

3. Opportunity to diversify and build resilience

Sectors that have a greater potential to successfully build new markets, or strengthen resilience in existing markets, would receive relatively more funding, all other things being equal.

4. Capacity to successfully deliver through Austrade or relevant peak body

Funding would be prioritised to activities where Austrade or the relevant peak body has a previously demonstrated capacity to successfully deliver export diversification and market expansion activities.

5. Impact and value for money

Sectors where government assistance is anticipated to have a larger proportionate impact on the diversification of exports, including by leveraging co-investment from industry, would receive relatively more funding, all other things being equal.

Other Austrade services

Exporters can also benefit from ANMI through other supported initiatives such as Free Trade Agreement roadshows and market insight reports.

Additional Austrade programs and services include:

• Go Global Toolkit: Information, tools and market insights to grow your business globally
• Export Market Development Grants (EMDG): helps small and medium Australian businesses start and grow exports in international markets
• Austrade Trade Services: market advice and in-market support through our global network.